TEAM Palmero Studio
TYPE Visual Identity, Poster Design
Visual identity proposal for the XXth edition of Soria Shorts Film Festival. The word “Cortos” is the most popular way of referring to short films in Spanish language. For the proposal we drawed on the etymological origin of the genre and the raison d’être of the festival. We wanted to come up with a simple and compelling image to endow the festival with a strong and iconic representation. We chose a limited palette of powerful bold colours to bring about such impact and also as a resource to cover every possible communication need and collateral design of the festival.